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AppDirect Reports $3.25 Million Seed Round Investment

  
  
  
  

Business application marketplace and Conductrus service dispatch software app distributor, AppDirect, has acquired significant seed round investment.

AppDirect, through the use of their seamless one-stop shopping Business Application Network, promotes the ease of use, security and capacity of web-based applications.  Despite the current proliferation of web-based applications, it remains difficult to find solutions and integrate them for unified management and use.  The AppDirect Application Marketplace makes it easy for businesses to find and compare web-based software applications.  Once an array of software solutions have been identified, AppDirect helps customers manage and use web-based software applications, like the Conductrus services scheduling software app, in a seamless and coordinated manner.  And, it does so in a unified environment with one bill for all their applications.

From PR Newswire, 28 April 2011:

“At the 2011 Under the Radar Conference today, AppDirect announced a $3.25M seed round and introduced a new way for businesses to find, buy and use web-based software.  Through a network of branded application marketplaces, the San Francisco-based company aims to become a central hub in the rapidly growing community of distributors, developers, and users of business applications.”  See:

http://www.prnewswire.com/news-releases/appdirect-raises-325m-to-reinvent-the-way-businesses-find-buy-and-use-web-based-applications-120883564.html

Question and answer session following the Under the Radar presentation, see: 

http://www.youtube.com/watch?v=0Fo4OGfmGfg

The $3.25 million seed round is led by investment from iNovia Capital.  AppDirect intends to use this new funding to expand their engineering team’s efforts and to extend their product to foreign markets.

"Hundreds of incredible web-based applications exist today that can help businesses operate more efficiently. However, many businesses have trouble finding the right web-based solutions and struggle to manage them across multiple sites." said President and co-founder Daniel Saks. "We believe our network will reinvent the way businesses find, buy, and use applications in one seamless experience."

With the AppDirect public beta launch now underway, users can now begin to sign up and browse through AppDirect's evolving inventory of applications.  AppDirect has developed an intelligent recommendation engine to help businesses find the perfect solutions and guiding users towards the most relevant applications for their business.

Solution developers can easily distribute their applications through the network by connecting to the AppDirect API.   AppDirect offers application developers greater reach to businesses through its branded Marketplace-as-a-Service platform.  Their first white-labeled marketplace, the Bell Business Apps Store, was launched by Canada's largest telecommunications company to service their significant base of SMB clients.

Conductrus is proud to be part of the AppDirect family of web-based software applications.  Conductrus is a hosted on-line scheduling program that allows small and mid-sized businesses to easily schedule and dispatch field service personnel.  You can take control of your service organization, stay on top of busy schedules, and make more informed decisions. Our intuitive, easy-to-use service dispatch software allows you to reduce phone calls and e-mails, keep your clients in the loop, get more done with less, and save you money.

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